Toyota Lite Ace FX mobilizes House of Fruitas food and beverages

Apr 17, 2024

MANILA: The 2022 Toyota Lite Ace FX will enable Toyota Motor Philippines (TMP) to help House of Fruitas — a leading operator of small footprint food and beverage stores — significantly improve their everyday operations.

Toyota has always offered dependable, high-quality cars at competitive prices, making it the top mobility provider in the Philippines over the years.

The vehicle brand has always been a customer of the House of Fruitas because of the dependability and efficiency of the vehicles it gives to the company. Fruitas is home to over 30 brands and 700 lucrative locations countrywide.

Both leading players in their respective industries strengthen their game by coming together for a more efficient business process. TMP, through its dealer Toyota Makati Inc. (TMI), will be allotting three of its first batch of 2022 Toyota Lite Ace FX units to House of Fruitas.

These three units will be utilized by Fruitas to mobilize people, equipment, and raw materials efficiently within Metro Manila and Metro Cebu.

“Natuwa kami nang malaman namin ang pananabik ng House of Fruitas noong lumabas ang balita na magkakaroon ng bagong 2022 Toyota Lite Ace FX. Taos puso ang aming pasasalamat sa kanilang masigabong pagtanggap sa aming bagong produkto na tunay na makatutulong sa mga lumalaking kumpanya tulad nila. Ito ay tunay na Kasosyo ninyo sa Pag-asenso. Kami ay naniniwalang swerteng Buena Mano ang Fruitas sa amin at sa magiging bentahan ng Lite Ace dito sa bansa,” said Toyota Makati General Manager Mr. Lee Junia.

(We (Toyota Makati) were pleased to find out that House of Fruitas was excited when the 2022 Toyota Lite Ace FX was launched to the market. We wholeheartedly thank their support to our newest vehicle, which will help their company’s growth. The Lite Ace is an asset to growth. We are lucky to have served Fruitas, and we expect the vehicle to sell more in the country.)

With its capacity, size, and safety features, the 2022 Toyota Lite Ace perfectly fits the business model of the House of Fruitas — which has to navigate through the busy streets of the metro and deliver to over 700 stores around the country.

Last August, TMP introduced new variants of the Lite Ace. The Lite Ace FX Utility Van can accommodate up to 12 people, making it a perfect people mover. Meanwhile, the Lite Ace Cargo Aluminum Van is suited for transportation of dry goods and agricultural products.

The compact size of the Lite Ace can easily maneuver throughout the city without any challenges while transporting goods and people with ease. The Lite Ace is also a budget friendly vehicle while having low maintenance costs which makes it perfect to serve and assist the needs of budding businesses like the House of Fruitas.

“A lot of our customers rely on us to provide them with high quality products that are clean, convenient and served fresh daily while ensuring price affordability. In order to do this, we also need reliable partners like Toyota for us to operate smoothly on a daily basis.” said the Founder and CEO of the House of Fruitas Lester C. Yu. “Masaya kami na kami ang Buena Mano for the All-New Toyota Lite Ace FX to serve our customers and company’s needs. We have been loyal and avid users of Toyota because of its functionality, reliability and cost efficiency. We applaud Toyota for delivering another vehicle that will surely satisfy the needs of businesses like ours,” added Mr. Yu.

Aside from the FX, which is perfect as a people transport vehicle, the new Lite Ace is also available in Pickup, Panel Van and Cargo variants—perfect for various businesses’ specific mobility needs. Pickup is an open bed unit for fast and flexible loading; Panel Van comes with a sliding enclosure for a more secure cargo transport; while the Cargo best fits transportation of dry goods and other materials.

With the vision of bringing mobility for all and the goal of enabling local businesses to contribute to economic recovery, Toyota Motor Philippines committed to being the partner of every MSME.

The country’s leading mobility company is empowering livelihoods by extending financial assistance — through its financing partner, Toyota Financial Services Philippines (TFSPH); and including its Light Commercial Vehicle line, the all-new Lite Ace — in TFSPH’s Kabuhayan on Wheels Financing program.

Growing businesses now have the chance to own the 2022 Toyota Lite Ace to help with their day-to-day operations. They can choose from these easy and convenient options.

Vehicle Loan and Finance Lease – both of which are customizable to ensure hassle-free payment terms.

In addition to these, Toyota has introduced its newest option, Lite Sa Bulsa, which allows customers to pay on a weekly basis for as low as P2,903.50 a week.

With the Kabuhayan on Wheels Financing Program, MSMEs are a step closer to achieving their "asenso" goals. For those who want to avail of this new offer, they can visit the nearest Toyota dealer in their area to inquire. A P5,000 worth gas card awaits for every successful booking. Toyota marketing professionals will assist entrepreneurs through every step of the application process.

Interested entrepreneurs can visit Toyota Financial Services Website to know more about the company’s offers.

Check out the spec chart for the brand-new Toyota Lite Ace below to discover more about it.

SPECIFICATIONS

Toyota Lite Ace Panel Van

Toyota Lite Ace Pickup

Overall Length (mm)

4,045

4,195

Overall Width (mm)

1,665

1,675

Overall Height (mm)

1,930

1,920

Payload Capacity (kg)

790

950

Engine Model

2NR-VE

Engine Type

Four-cylinder, In-line, 16-Valve DOHC with Dual VVT-i

Displacement (cc)

1,496

Maximum Output (ps/rpm)

98/6,000

Maximum Torque (Nm/rpm)

134/4,400

Fuel Type

Gasoline

Transmission

Five-speed Manual Transmission

Suspension

Front: MacPherson

Rear: Five-link Coil Spring

Front: MacPherson

Rear: Leaf Spring

Brakes

Front: Ventilated Discs

Rear: Drum Type

Front: Ventilated Discs

Rear: Drum Type

Tires and Wheels

165R14 Steel

175R14 Steel

Spare Tire

Ground Tire (Steel Wheel)

Headlamps

Halogen

Windshield Wiper

Intermittent

Rear Combination Lamp

Halogen

Mudguards

Front

Front and Rear

Antenna

Pillar Type

Seat Material

PVC

Seat Type and Adjustment

Driver: Four-way Manual Adjust

Passenger: Two-way Manual Adjust with Tumble

Driver: Two-way Manual Adjust with Fold

Passenger: Two-way Manual Adjust with Fold

Steering Type

Electric Power Steering

Steering Wheel Material

Urethane

Cup/Bottle Holder

Front (x2)

Ignition System

Rotary System

Power Door Locks

Front, Rear, and Back Doors

Without

Airconditioning System

Manual Dial

Audio System

2-DIN with AM/FM, USB Bluetooth, Aux, and CD

Speakers

Two

SRS Airbags

Driver and Passenger

Anti-Lock Brake System (ABS)

With

Vehicle Stability Control (VSC)

With

Without

Seatbelts

Driver and Passenger

PRICE

P655,000

P570,000

Photos from Toyota Motor Philippines

Also read: More smiles, more miles with Toyota PH deals this Oct.

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